Indie dealer Max Fitzgerald constructed this app to be the highest layer of brokerage tech stack, enabling higher group, entry and understanding of its most-used instruments.
At Inman Join Las Vegas, July 30-Aug. 1, 2024, the noise and misinformation will likely be banished, all of your large questions will likely be answered, and new enterprise alternatives will likely be revealed. Be a part of us.
Are you receiving Inman’s Agent Edge? Be sure you’re subscribed for the newest on actual property expertise from Inman’s knowledgeable Craig Rowe.
StackWrap is software program for consolidating entry to a brokerage’s tech stack.
Platforms: Net
Very best for: Tech-forward brokerages, groups
High promoting factors:
- Versatile person expertise
- Simple product/account integration
- Granular admin controls
- Extremely scalable to brokerage dimension
- Present associate product choice
TAKE THE INMAN INTEL INDEX SURVEY FOR JUNE
High issues:
This software might encounter integration points as its rising person base suggests extra complicated and complicated linkages. I believe some added controls and directives associated to what can grow to be a part of the system will likely be mandatory.
What you need to know
StackWrap is productiveness software program that serves as a prime layer to a brokerage’s tech stack, enabling higher group, entry and understanding of an organization’s most-used purposes. The answer was constructed by Max Fitzgerald, who owns the impartial brokerage Craft & Bauer.
Customers can join any variety of widespread methods — Comply with Up Boss, SkySlope, their MLS, and many others. — to the StackWrap interface, giving them a single place to start their workday. The first dashboard affords a contemporary, good structure with a easy navigation design that permits one-click entry to what you want when.
Must check-in on an settlement signature? Click on your DocuSign hyperlink. Did a brand new lead join a e-newsletter? Hop into Mailchimp or SendGrid to see what’s what.
There are function panels that checklist notifications, duties, transactions and a each day calendar, all fueled by the respective product.
Past StackWrap’s inherent administrative flexibility, every panel will be resized, moved round and altered as wanted to design as environment friendly a bodily house as an operational one.
Admins can add merchandise with just a few clicks, require the product’s API code and resolve in what class it ought to dwell. Savvy brokers can arrange hierarchies, equivalent to “Productivity,” “Marketing,” “Communications” and “Internal,” for instance. It might do what you need it to.
The intent of StackWrap is to make sense of all of the disparate logins and domains an agent should work together with to operate.
By my very own reporting, and backed by Fitzgerald’s impetus for creating the product, we all know that brokers are sometimes given too many merchandise to work with or eschew. This may make recruiting pitches out of your rivals all of the extra engaging due to how a wooing brokerage might deal with their expertise.
In brief, expertise instruments can all be an excessive amount of for brokers at occasions, which contributes to a scarcity of adoption or, worse, a common apathy towards tech.
A helpful byproduct of this software program is that it will possibly assist brokerages higher monitor what merchandise get probably the most use and reveal product redundancies.
As a result of the admin can impersonate agent customers, it turns into straightforward to supervise what software program brokers use (and for what) or to measure login frequency, for instance. That is nice knowledge for deciding if licenses ought to be renewed or if account ranges will be decreased ultimately.
Consider StackWrap as your software program lobby or receiving space. The entryway to your tech stack.
It has its personal options, too. It may be organized by groups or throughout workplaces, and once more, the admin flexibility is spectacular, even when most brokers will move off such roles to advertising and marketing employees or ops executives, which is ok.
As I informed Fitzgerald in our demo, I’m all the time completely satisfied to have a look at merchandise which might be looking for methods to internalize effectivity. He’s not essentially including to the proptech noise; he’s providing a strategy to management its quantity.
Have a expertise product you wish to focus on? Electronic mail Craig Rowe
Craig C. Rowe began in business actual property on the daybreak of the dot-com increase, serving to an array of business actual property corporations fortify their on-line presence and analyze inside software program selections. He now helps brokers with expertise selections and advertising and marketing via reviewing software program and tech for Inman.
