Earlier this month, Skechers introduced Discover My Skechers, a brand new line of youngsters’ sneakers with a hidden compartment for Apple AirTags. The AirTag is positioned in a round slot under the insole, and Skechers says youngsters will not have the ability to really feel it.
Some mother and father already use Apple AirTags to trace their youngsters’ location, turning to Amazon to purchase AirTag holders you possibly can pin on garments, to shoelaces, or put on across the wrist. Nonetheless, I have not seen a significant firm launch a product that caters to this development earlier than.
Curiously, whereas the Skechers web site and an announcement Instagram put up say the product is designed to make it straightforward to find your youngsters’ sneakers, a promo video from the corporate particularly talks about utilizing the sneakers to trace your youngsters. The Discover my Skechers web site reads, “Each pair is designed with a secure, hidden pocket under the insole that perfectly fits an Apple AirTag, so you can always know where their favorite shoes are.” (Emphasis added.)
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Nonetheless, this cell YouTube video from the Skechers YouTube web page is extra direct: “Moms and dads, now you can know where your kids are at all times in Skecher’s newest Apple AirTag compatible sneakers. It’s genius. There’s a clever, secure, hidden compartment under the insole. Your child can’t feel it, and you can see where your kids are on the Find My app.” (Emphasis added.)
Within the video, a cheery actress additionally says, “Look, we all know Skechers is famous for comfort, and now they’re giving us comfort of mind when it comes to our kids.” Nonetheless, within the non-mobile model of the advert, the actress reads the identical script, besides she provides the phrase “shoes” in strains like “you can see where your kids shoes are.” It is a small however important distinction. Mashable reached out to Skechers for clarification, and we’ll replace this text if the corporate responds.
Regardless, the brand new sneakers are accessible on the market now on the Skechers web site in boys’ and ladies’ sizes. The sneakers are priced between $52 and $58.
Sneakers that monitor youngsters’ location could possibly be a godsend for fogeys who’re nervous about shedding monitor of their youngsters in a crowded place, however merchandise like this additionally increase potential privateness considerations. Apple has taken steps to make AirTags extra privateness pleasant lately.
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