The primary season of the hit actuality collection that includes brokers from Ryan Serhant’s brokerage dropped on Netflix two months in the past. A launch date for the second season was not instantly made public.
Whether or not it’s refining your online business mannequin, mastering new applied sciences, or discovering methods to capitalize on the following market surge, Inman Join New York will put together you to take daring steps ahead. The Subsequent Chapter is about to start. Be a part of it. Be a part of us and 1000’s of actual property leaders Jan. 22-24, 2025.
SERHANT. CEO Ryan Serhant has seemingly wowed viewers and studio executives once more along with his newest actual property actuality TV collection Proudly owning Manhattan, with Netflix renewing the present for a second season, Selection reported Tuesday.
Season 1 set the scene for the stakes on the still-green agency, as Serhant sought to show his value as a CEO and exhibit that he may lead a luxurious agency to success in a aggressive metropolis already filled with profitable actual property brokerages.
TAKE THE INMAN INTEL INDEX SURVEY FOR AUGUST
Season 1 dropped on Netflix on June 28, 2024 and included eight episodes. A timeline for filming or the discharge date of Season 2 has not but been introduced.
Upon the primary season’s launch, the present spent one week on Netflix’s World High 10 TV (English) rankings. It additionally made the streaming platform’s High 10 TV in 30 international locations and spent two weeks in its High 10 TV in the US record.
Serhant stated that the present helped drive brokers and shoppers alike to wish to work with SERHANT.
“I’ll admit, it was nerve-wracking before Owning Manhattan premiered — there was so much more at stake putting SERHANT. out there to such a massive, global audience like Netflix has,” Serhant stated in an electronic mail to Inman.
“But the feedback has been incredible, not only from fans — but also from clients who want to buy and sell with us. We saw an insane amount of social traffic and website traffic increase — more agents than ever reaching out to join our firm, and a massive increase of sellers wanting to list with us. Season 2 is going to be bigger and better than ever.”
The drama in Season 1 centered on the agency’s battle to promote the crown jewel of Extell Growth’s Central Park Tower, a trophy penthouse that first requested $250 million and subsequently noticed a worth reduce to $195 million. A few month after Proudly owning Manhattan aired, the penthouse was faraway from the market.
One other notable penthouse that was highlighted on the present was one on the 36-unit Jardim constructing in Chelsea. That residence was rented by rapper Unhealthy Bunny for $150,000 a month (and highlighted on the collection, though the superstar was not named) after which offered for $15 million in Might.
The announcement of Proudly owning Manhattan’s renewal comes on the heels of the announcement that The Company’s actuality TV collection, Shopping for Beverly Hills, wouldn’t be renewed for a 3rd season. That present, which additionally aired on Netflix, adopted The Company’s new and seasoned brokers as they navigated the Beverly Hills luxurious actual property market, together with CEO Mauricio Umansky and his actual property agent daughters Farrah Brittany, Alexia Umansky and Sophia Umansky.
Netflix additionally lately introduced a brand new spinoff within the Promoting Sundown assortment (which has additionally included Promoting the OC and Promoting Tampa) referred to as Promoting the Metropolis, which might be set in New York Metropolis and have brokers from Douglas Elliman. Brokers from the New York-headquartered agency have additionally been featured in Bravo’s Million Greenback Itemizing New York and Million Greenback Itemizing LA.
Get Inman’s Luxurious Lens E-newsletter delivered proper to your inbox. A weekly deep dive into the most important information on this planet of high-end actual property delivered each Friday. Click on right here to subscribe.