Lyft is launching a brand new app expertise for older riders, supposed to assist senior independence.
Referred to as Lyft Silver, the new replace redesigns the app right into a simplified, heavily-supported trip expertise that includes enlarged textual content and simplified trip choices, with simply single “request ride” and “schedule a ride” buttons. Lyft Silver customers may even be paired with easier-to-enter vehicles and could have entry to reside telephone assist.
In accordance with analysis carried out by Lyft, 71 % of older adults reported “low” ranges of tech savviness, and usually tend to cancel or “no show” a requested trip than youthful customers. “They may fear making permanent mistakes or be quick to abandon experiences that feel overwhelming. Some worry about running into problems when using apps on their own, feeling anxious about getting stuck. Lyft Silver can play a vital role in changing that,” the corporate defined. “By focusing on the needs of older adults, we aim to provide a transportation option that empowers independence and enhances their daily lives.”
Mashable Gentle Velocity
Credit score: Lyft
To activate Lyft Silver, riders can open the app, faucet ‘You’ within the backside proper nook, and select ‘Lyft Silver’ from the principle menu. Riders may also be gifted a Lyft Silver account.
The expertise was designed with enter from advocacy teams just like the Basis for Social Connection Motion Community, which works to handle social isolation and loneliness, in addition to native companions reminiscent of AltaMed, City League, NOAH, SAGE, and Self Assist for the Aged. The corporate says it’s collaborating with group organizations to supply discounted rides to older rides, too.
Household and caregivers also can join their family members’ Lyft Silver accounts to a household account and use a Lyft Money pockets to make sure their rides are paid for, or hyperlink it with Lyft Concierge, a courtesy trip program that permits companies, well being care suppliers, and caregivers the power to schedule rides for others.
Credit score: Lyft
Early entry to the function rolls out at present (Could 1) to a small variety of cities, together with Atlanta, Boston, Los Angeles, Miami, Phoenix, San Francisco, Tampa Bay, Washington, D.C., and choose areas of New Jersey.
