Jools Lebron is “very demure, very aware” — and it’s the power she brings to each piece of content material she shares together with her greater than 2.5 million followers throughout TikTok, Instagram, and YouTube.
She doesn’t want rather a lot to create her distinctive (and really humorous) life-style and make-up content material. However the few instruments she does depend on? Very particular, and really her. Loyal to her iPhone’s entrance digital camera, she usually balances it towards no matter’s close by — even, at instances, her American Woman doll. Enhancing short-form movies on CapCut, you gained’t catch her utilizing a hoop gentle. For long-form content material, she ranges up with Ultimate Minimize Professional on her laptop computer. It is all about low-key instruments and high-impact creativity.
“Technology is so good,” Lebron informed Mashable on the 2025 Webby Awards, the place she accepted the Crush the Web award for coining the singular phrase, “very demure, very mindful.”
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From a digital camera she’s obsessive about to the hand fan she will be able to’t dwell with out, right here’s what’s in Lebron’s creator toolkit.
A battery-powered hand fan
When Lebron sat down for a hearth chat on the Webby Creator Weekend, she was holding her signature accent: a battery-powered hand fan. It is not concerning the warmth, she insists, however extra concerning the breeze.
“There are four in my room right now,” she laughs.
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Prior to now, she used conventional hand followers, however they made her just a little sweaty. Now, she’s upgraded to a smooth, battery-powered mannequin that lasts as much as six hours, and it goes all over the place together with her. “I always have to have the wind,” she says, making it clear that no video shoot — or creator panel — is full with out it.
Sony Alpha ZV-E10
Whereas her trusty iPhone does the job for short-form content material, Lebron turns to the Sony Alpha ZV-E10 when it is time for longer-form initiatives.
“I use a Sony ZV-E10 for my vlogs and long-form content. I like the higher quality. I love a Sony camera,” she explains, highlighting the significance of capturing crisp, clear visuals for her viewers.
The Sony Alpha ZV-E10 helps her create content material that feels polished, regardless of the setting. Whether or not it is a cozy indoor vlog or an outside journey, this digital camera is her go-to for high-quality photographs.
When Lebron first entered maturity, she was all concerning the telephone; it was her one-stop store for every part. However not too long ago, she’s had a change of coronary heart.
“Everyone told me to get a computer,” she laughs. “I got the computer, had it for months, OK? Didn’t touch it.”
Seems, the “clickity-clack” of the keyboard wasn’t one thing she thought she’d take pleasure in. Quick ahead, and now she will be able to’t think about life with out it.
“I feel chic now,” she says of her MacBook Professional. “I love the clickity-clack.” It’s not only a software — it’s change into part of her inventive routine, particularly for enhancing long-form movies and staying linked to her rising fanbase.
