The “Marketing Center” is designed to clarify the attraction of pre-renovations to customers utilizing campaigns that embody print and digital messaging in addition to case research from closed gross sales.
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Pre-sale renovation firm Revive has enhanced its product line with the discharge of “Marketing Center,” a brand new software for creating supporting collateral and documentation on the worth of pre-renovations, Inman has discovered solely.
The brand new gross sales assist product might be included in agent accounts at no additional value and embody brokerage branding and customized property. Supplies can be found within the present expertise with out an improve or change to account, making certain the rollout is with out problem and quick to market.
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“Whether an agent needs a social media post, an attachment for a marketing email, or a downloadable PDF for their website, every piece is automatically created for the agent, eliminating the need to invest time manually designing the marketing materials,” stated Revive Chief Know-how Officer Mansoor Bahramand, who led the challenge for the corporate.
Strategic pre-sale renovation is a brand new idea, present available in the market for only some years. Revive is one in all few gamers within the class, not counting precise contractors.
Brokers have lengthy prompt to sellers what sort of house enhancements, staging or minor updates could make a house higher attraction to the market, however with improved information evaluation, inventive financing choices and software-backed efficiencies have elevated the follow right into a confirmed advertising and marketing asset for sellers.
The “Marketing Center” is designed to higher clarify the subject to customers utilizing campaigns that embody print, digital and case research from closed gross sales. Personalization is computerized for the consumer, outcomes are simply measured and all supplies are compliant in response to native and nationwide actual property requirements.
Revive additionally consists of templates for e mail outreach, social media and itemizing shows to attain speed-to-lead mandates, important for brokers when pitching distinctive providers. The corporate stated it additionally plans so as to add video capabilities on future releases within the Advertising Heart, in addition to renovation progress monitoring and enhanced social media sharing capabilities.
“The benefit of having an automated Marketing Center that generates personalized promotional content is that it frees up agents to focus on their business while giving them powerful marketing materials without the hassle,” Revive Chief Working Officer Dalip Jaggi stated in a press release. “We built this to be a true marketing engine for agents, making it easier for them to showcase the benefits of presale renovation and win more listings.”
That is the second replace Revive has deployed this month. Earlier, it opened up its AI-supported Revive Imaginative and prescient to all customers. The free product analyzes property pictures to evaluate present values and renovation potential.