Trade veteran and DOORA co-founder Troy Palmquist has been promoted from eXp’s director of progress to the VP progress and product advertising and marketing. Palmquist joined eXp in 2023.
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EXp Realty Director of Progress for California Troy Palmquist has been promoted to the brokerage’s vice chairman of progress and product advertising and marketing, based on an announcement on Friday. In his new position, Palmquist will lead eXp’s recruitment and retention methods alongside the promotion of a rising checklist of divisions, together with eXp Business and eXp Farm & Ranch.
Wendy Forsythe
“Troy’s leadership and deep understanding of the real estate industry will be invaluable as we continue to scale our marketing strategy and support our agents,” eXp Realty Chief Advertising and marketing Officer Wendy Forsythe stated in a written assertion. “His passion for the industry and agent success aligns perfectly with our mission and values.”
Palmquist has almost 20 years of trade expertise, together with gross sales and management roles at RE/MAX, Engel & Völkers and Wedgewood Enterprise Group.
In 2017, Palmquist launched The Tackle, a multimillion-dollar indie brokerage that took the SoCal market by storm with expansions into Agoura Hills, Newport Seashore, Oxnard, Malibu, and Lengthy Seashore. Palmquist bought The Tackle in 2018 and stayed because the dealer of report for one more 4 years till Corcoran International Dwelling purchased the corporate in January 2022.
Troy Palmquist
After closing the door on The Tackle, Palmquist co-founded the full-service brokerage and inside design agency DOORA Properties with designer Antoinette Fargo. In October 2023, Palmquist moved DOORA to eXp Realty and have become the brokerage’s California director of progress.
“I am honored to be part of eXp Realty, a true category disruptor in the real estate industry,” Palmquist stated. “I look forward to leveraging my experience to drive growth and innovation, and to support our agents in achieving their highest potential. It’s amazing how one conversation can change your life. I am incredibly grateful for the leadership at eXp, and I love being part of this company.”
Palmquist is the most recent in a collection of upgrades eXp Realty has made to its management lineup, with star advertising and marketing and branding strategist Wendy Forsythe and main Florida dealer Kendall Bonner taking over high-level roles. In April, eXp additionally promoted seven leaders to high-level progress and agent success roles for the U.S. and Canada, a transfer eXp Realty Chief Progress Officer Michael Valdes stated was “designed to harness the potential” of eXp’s crew.
“As we navigate a fluctuating economic landscape, it is crucial that we continue to innovate and double down on our growth efforts, ensuring that eXp Realty remains a leader in the real estate industry,” he instructed Inman. “I am confident that with our new team in place, we can drive significant growth and help our agents to thrive in any market condition.”
