A number of new Asus laptops have gotten dearer since launch due to President Donald Trump’s tariffs on Chinese language imports, the Taiwanese tech large tells Mashable.
The value hikes have an effect on 5 client PCs that Asus showcased at CES 2025, together with a configuration of Mashable’s “Best of CES” winner, the Asus Zenbook A14. They quantity to will increase of $50 to $100 per laptop computer, or lower than 10% apiece:
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Asus Zenbook A14 (UX3407QA-PS76) — was $1,099.99, now $1,199.99 (+9%)
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Asus Vivobook S14 (M5406WA-BS99) — was $1,099.99, now $1,199.99 (+9%)
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Asus Vivobook Professional 15 (N6506CU-PS97) — was $1,399.99, now $1,499.99 (+7.1%)
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Asus Vivobook 16 (X1607QA) — was $749.99, now $799.99 (+6.7%)
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Asus Vivobook 14 (X1407QA) — was $699.99, now $749.99 (+7.1%)
Extra Asus laptops could also be topic to tariff-related worth will increase down the highway. “Unfortunately, since things are constantly changing as we receive new information, we don’t have a finalized list,” an Asus rep tells Mashable. The laptops named above replicate “the list of products that have increased in prices so far as a result of the recent tariffs” as of mid-March 2025.
The Asus Vivobook 14, Vivobook 16, and the Iceland Grey Zenbook A14 initially debuted at decrease costs at CES 2025 in January.
Credit score: Asus
Tariff-related worth modifications have additionally affected the gaming facet of Asus’ lineup. Its newest ROG Circulation Z13 gaming pill has seen a $100 worth enhance throughout all configurations; the base mannequin (GZ302EA-DS96) is now $2,099.99, having beforehand began at $1,999.99.
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As our sister website PCMag beforehand reported, Asus’ co-CEO SY Hsu floated the potential for worth will increase in an organization earnings name earlier this month amid the corporate’s plans to switch its manufacturing from China to different international locations. The transfer is an try and dodge U.S. tariffs on Chinese language items, which Trump doubled from 10 to twenty% on March 4 — although such a shift comes with its personal restructuring prices.
Asus has the fifth-largest market share amongst PC makers after Lenovo, HP, Dell, and Apple.
Asus is not the one laptop producer that is cited the tariffs as grounds for latest worth changes. Acer CEO Jason Chen informed The Telegraph in February that the corporate would increase its costs on laptops by 10% someday this month “because of the import tax.” Acer can be mulling a transfer away from Chinese language manufacturing for a similar motive, as is HP.
If nothing else, this simply makes Apple’s newest MacBook all of the extra of a flex. Launched on March 12, the corporate’s new M4-powered MacBook Air is $100 cheaper than its predecessor from early 2024.